FWSSR May 2024 Newsletter

1111 “The Stock Show gives us a weeks-long opportunity to demonstrate our commitment to this community,” she said. “When Stock Show guests see the Simmons Bank brand, we want them to see that we support the community with a full array of personal and commercial financial services with bankers who want to work with clients face-to-face to meet their needs and answer their concerns.” One-on-one opportunities have always been a part of her personal modus operandi and that focus on working with others has garnered Baldock significant recognition in the community, including being selected a Great Woman of Texas by Fort Worth Business Press in 2022 and named to Fort Worth Inc.’s list of the 400 most influential people in Fort Worth. Baldock’s interest in the show also extends to her participation as a member of Women Steering Business, one of the major buying groups for the Jr. Sale of Champions. “Becky Renfro Borbolla and other founding members of Women Steering Business had the foresight to bring together women business leaders for the purpose of encouraging and supporting future female business leaders,” she said. “As a female leader at Simmons Bank, I realize the value of investing in the next generation of female leaders. The young women who raise these animals for the Show are developing an unspeakable work ethic, and a dedication to purpose and teamwork. At the same time, they are also acquiring a business acumen that translates into the business world for wherever their career choices take them.” Baldock forecasts a long-term connection between the Stock Show and Simmons Bank in a common purpose to ensure the Fort Worth community continues its upward trajectory. “I have already seen this partnership grow over the past five years as Simmons Bank has engaged not just our local commercial and consumer teams, but also the engagement of our ag lending and corporate leadership team,” she said. “Brad Barnes, Matt Carter, Sonia Benavides and Jared Hammer are proactive partners who truly expect a win-win relationship with every major sponsor who works to open doors to opportunities that further develop the partnership. “Our goal is to see meaningful growth in our ability to support scholarships for the youth and a further expansion of the ag lending team’s outreach to provide access to capital in support of agricultural development across our six-state region. The Fort Worth Stock Show represents a community that goes beyond the city limits, and we want to deepen our relationship as a financial services provider to that community.” Baldock joins other Women Steering Business members in celebrating the $2 million giving milestone reached during the 2024 Jr. Sale of Champions. Women Steering Business photo Rodeo fans take advantage of a photo op in front of the Fort Worth marquee, located on Simmons Bank Plaza, courtesy of Visit Fort Worth.

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